Understanding the challenges and opportunities of cross-border ecommerce

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We live in a world where boundaries are becoming blurred as cross-border ecommerce becomes the norm. No longer does a retailer have to rely on finding customers in their own backyard. In today’s world, a customer in the US can purchase clothes from a seller in the UK or makeup from a merchant in Singapore.

Cross-border ecommerce plays a major role in global growth

Cross-border shopping provides fresh economic opportunities that spur overall global economic growth. Through Amazon Global Selling, e-retailers can reach customers in ten online marketplaces worldwide no matter where the retailers are physically established. Cross-order ecommerce opens up the borders to innovation and accelerates business.

Global ecommerce challenges

Cross-border ecommerce might be easier than ever before, but it still has its downfalls. It comes with its own unique challenges to combat. Marketing to a relatively new audience that you have limited knowledge on can be a barrier to reaching customers, navigating multiple currencies and understanding how to work with customs are a few of the major challenges. It’s a steep learning curve but has huge payoffs.

Shipping across borders

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Once you’ve mastered duties and customs, Share A Refund goes to work auditing both domestic and international shipments, looking for overcharges on individual shipments and refunding shippers their deserved dollars. The cost of international shipping can be a thorn in the side of many e-retailers, but parcel auditing is one way to keep costs down and eliminate extra hassle.
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